If the world were merely seductive, that would be easy. If it were merely challenging, that would be no problem. But I arise in the morning, torn between a desire to improve the world and a desire to enjoy the world. This makes it hard to plan the day... EB White
Wednesday, November 17, 2010
Abercrombie and Fitch selling something other than clothing
I’ve crossed Abercrombie and Fitch off my holiday shopping list, and I hope you do to.They currently have “Naughty or Nice” advertisements in their stores, with models that are mostly pictured without clothes.Odd for a clothing store, isn’t it?Their larger than life pictures of models in sexually provocative poses might make sense for a sex store, or perhaps even a gym, but not a clothing store.
For a healthy society we need to balance freedoms with responsibility.Sadly, Abercrombie and Fitch’s overtly sexual marketing to teens and young adults does not demonstrate responsible marketing.They’ve earned their unabashedly naughty reputation.Join me in shopping elsewhere for clothing, where the models actually wear clothes.
PS, If you would like to join me in dropping them a line to express your opinion, an address follows:
Abercrombie and Fitch
6301 Fitch Path
New Albany, OH 43054